Quick Summary (IMPACT)
- The Brief
- Discovery
- Stakeholders
- Users
- Card Sort
- Key Insights
- Design
- Quick Rebrand Update
- Universal Programming Card
- What’s On
- Festival Pages
- Event Pages
The Brief
This is what I was hired for. And it was daunting. One stakeholder called the website an untamable beast (?)
At the start of COVID, Harbourfront Centre went through a digital transformation. They had a new department devoted to all things Digital, they switched over to Wordpress to make the site more modular and easier to manage content. And they put UX on the backburner, knowing one day they would give it the attention it deserves.
Enter yours truly.
Discovery
Stakeholders
Users
User Testing
The Guardian
The Maverick